Kevin Lavell released his debut mixtape “Sorry 4 Nothing” which features tracks produced by Platinum Producer Zaytoven and features Rich Homie Quan and the lead single “Muscle” featuring Young Dro. Post making a major impression with Atlanta tastemakers during A3C/BET Hip Hop Awards Weekend, the single will be featured in the upcoming issue of Hip Hop Weekly and record breaker/radio personality Greg Street debuted the single on CBS Radio V103 during the weekend. During the BET Hip Hop Awards, viewers in Atlanta and his hometown Chicago will get a sneak peak of his visuals during the commercials breaks and his single will debut on major stations in Chicago, Atlanta and St. Louis. The “Muscle” video shot by Ryan Synder will officially debut October 20th of MTV Jams and WSHH.
About Kevin Lavell:
While most rap music enthusiasts were listening to Biggie Smalls and Tupac in 1997, on the West Side of Chicago’s Kevin Lavell was exiting the womb. 90’s baby,Kevin Lavell has entered the rap game with one definite thought in mind; using his voice as an instrument with an image that compliments his gritty and hard-hitting music.
From the young age of six, his mother knew that one day he would be able to work with music industry notables- such as Platinum Producer Zaytoven, and collaborating with Southern hit makers Rich Homie Quan and Young Dro. Formerly known as K-Town, Kevin Lavell took his early surroundings of the Chicago poverty and teen life in the suburbs of Illinois and began creating music that appealed to a broad and demanding demographic.
The 2015 fourth quarter leading single “Muscle” which features Young Dro, official debut in Atlanta during BET Hip Hop Awards weekend set up Kevin Lavell to make an appearance in front of the industry insiders that are currently making decisions of whose next. The major campaign behind the video shot by Ryan Synder gives urban media outlets a chance to see Kevin Lavell’s world in a creative way that expresses who he is from his signature pieces provided by famed stylist Talia Coles to the intensity he gives with each word.
Anxious to take his career to the next, 18 year old Kevin Lavell is optimistic as to what he has in restore for nation radio waves. What he’s playing in his headphones embodies who is as a recording artist; from Lauryn Hill to Future he has a good ear for music and can replicate signature classics to his ever-growing fan base.
Follow Kevin Lavell on Instagram: @KevinLavell