Back to Basics- Season 4 with Chevignon

Drawing on both its history and its archives, Chevignon is taking a number of male wardrobe essentials this season and offering its own take on them. Its iconic pieces reflect the latest trends and are designed to appeal to the Chevignon man, whose style incorporates elements of both distinction and indifference.

A man immersed in 90s street culture who accepts the impudence he has inherited from the Teddy-wearing American students that have inspired him and is at ease with modern minimalism.

The idea of travel is omnipresent throughout the brand’s history, and the Chevignon man is once again to be found to have strayed far from his roots. He is as at ease here in this raw, outmoded environment with its element of poetic hostility, even, as he is in the city that is his playground, highlighting an intentional contrast between the minimalist styles of a collection of reinvented essentials and the non-conformist spirit of those who wear them.

Available from 80s casuals, SW1 Menswear, Henry Brummell.

See The Collection