High-end streetwear designer, Daniel Patrick, and STARTER Black Label, the premium athletic brand owned by Iconix Brand Group, have launched their collaboration of a 90’s inspired Holiday collection. Daniel, a long-time fan of STARTER, was a natural partner for the brand, that first pioneered the fusion of sportswear and popular culture. Since its launch in 1971, STARTER has partnered with major sports leagues across baseball, football, hockey, and basketball, and just announced it will be the official on-field apparel and game day uniform supplier for the newly formed Alliance of American Football league. Daniel Patrick has recently contributed to the immersion of star athletes in the fashion industry, even creating custom looks for Antonio Brown, Draymond Green, Chris Paul and Matt Kemp. The combination of Daniel’s modern designs with STARTER’s classic style results in a seamless blend of nostalgia and innovation.
Daniel Patrick celebrated the launch of the 11-piece collection at a recent event at his Melrose Store hosted by NBA Trainer, Chris Brickley. Hypebeasts, shoppers and influencers shopped Daniel Patrick X STARTER Black Label logo hoodies, long and short-sleeve t-shirts, snapbacks, tracksuits, and windbreakers. Standout styles included the infamous satin STARTER jacket, re-imagined in monochrome with DP in varsity lettering and Daniel’s renowned contrasting stripe design. Track pants and shorts incorporate daniel patrick’s tape detailing along the sides and STARTER’s logo displayed across the front in block lettering. The color pallete mixes bright reds, blues, and neon yellows on black and grey.
The collection is now available for purchase at Daniel Patrick’s Melrose Store, www.danielpatrick.us, Wish ATL, and DTS Chicago with prices ranging $80-$600.
About Starter
Starter, a premium athletic brand established in 1971 and owned by Iconix Brand Group, pioneered the fusion of sports clothing with popular culture by forging partnerships with the major professional basketball, football, baseball and hockey leagues. Starter launched Starter Black Label in 2012 as a premium lifestyle brand extension focusing on a fashion-forward collection of logo branded apparel and accessories. Shortly after, Starter re-launched the legendary Starter jacket, quickly becoming a wardrobe staple for sports fans, athletes and entertainers to express their team pride and street style. In the US, in addition to Pro and NCAA outerwear, Starter expanded its NCAA collection to include apparel and headwear categories for more than 120 top NCAA programs.
About Daniel Patrick
Daniel Patrick was born and raised in Sydney, Australia. He moved to LA in 2011, and founded Daniel Patrick Inc. with his wife, Jenny. His work draws on a number of inspirations from his favorite cities, Los Angeles and New York, his love of hip hop music and also combining his athletic background with that of american sports culture. Designed and housed in his DTLA headquarters, with attention to detail, minimalism and functionality in mind, each piece in the collection is handmade from start to finish using materials sourced in Los Angeles, California.