Established in 2014, Hoodrich is more than just clothing– it’s a lifestyle. The tagline from the very beginning has been ‘from nothing to something’ and remains a mantra not only believed in but also wholly experienced. Since 2014, Hoodrich has grown from a bedroom brand, one-manned venture to a national operation. Taking direct inspiration from the urban U.K. scene, the brand has been spotted on the likes of Dizzee Rascal, Giggs and Birmingham’s own Mist and Jaykae.
Adopting classic men’s streetwear, married with the urgency and free thinking of Urban British culture, Hoodrich’s trend driven collections will have something for the fashion-conscious and seasoned casuals alike.
The AW18 collection will be delivered in sporadic drops, the first drop comes with overhead jackets, T-shirts, caps and hoodies featuring both the Hoodrich box logo, as well as the stylish and sleek script logo.