Shot in the City of Angels, Los Angeles, this Spring Summer 18 Starter Black Label campaign encapsulates the characteristics of American heritage fashion. The legendary brand exemplifies iconic sports-inspired streetwear, capturing and complementing the culture and society of today’s youth.
The featured Italian collection which has recently been worn by Italian stars including Fabri Fibra, Clementino Iena, Sergio Sylvestre, Nitro, Il Pagante and Sud Sound System is sold in top fashion stores including Scout, Contrast, Shore21 and a wide range of independents throughout the country. Recent collaborations in Italy include Marcelo Burlon County of Milan.